image address Are you pumped up to play some soccer? We are thrilled to share the news that we have entered into a new global collaboration with LaLiga, one of the most important football leagues in Europe. Together, we are providing millions of fans on Snapchat with weekly game highlights, historic archives, top goals and saves of the year, video from behind the scenes, as well as Lenses, stickers, Bitmojis, and plenty more! Snapchat users will be able to relive the game's most exciting moments thanks to a dedicated Discover Show dubbed LaLiga Show Time, as well as content provided in Stories and Spotlight by the LaLiga Snap Star account. "This agreement is a step forward for LaLiga in its strategy of digitalization and reaching young audiences, as well as a reinforcement of our work on social media," said Alfredo Bermejo, Digital Strategy Director of LaLiga. "This agreement is a step forward for LaLiga in its strategy of digitalization and reaching young audience...